Message from the Tourism Minister
Tourism trade buyers from around the world who attended the recent Australian Tourism Exchange in Melbourne also had a little taste of South Australia with a special event highlighting our State, including South Australian food and wine.
From Andrew's Desk
Continued support to help SA tourism industry build on its success culminated with the recent budget announcements of an extra $12m over the next four years for domestic marketing and to build on the strong 'Isn't It About Time' interstate campaign.
Tourism campaign gets results for South Australia
South Australia's biggest ever tourism campaign has proved a resounding success - and it has only just begun.
SATC partners with Wotif.com
Digital marketing is an increasingly important part of tourism promotion, and the SATC has partnered with Wotif.com to make the most of new media to sell the State.
Colourful 'roos invade London
A mob of Kangaroo Island 'roos attracted plenty of attention on London's streets in June.
SA Lifts its Profile in Europe
SA features in Australien magazine and Corroboree delegates pay a visit.
July 2009
State Budget delivers more funds to promote South Australia
South Australia's biggest ever tourism campaign has received a $12 million boost over four years in the 2009-10 State Budget. Support for tourism marketing activities in 2009-10 will be $38.8 million, an increase of 18.3 per cent compared to the 2008-09 State Budget. The Rann Government will boost the State's marketing activities within Australia to capitalise on the expected increase in people holidaying closer to home. This injection of funds is designed to help protect nearly 28,000 jobs in the State's tourism industry. Read More
SA 'Heaps Good' at ATE 2009
South Australia's tourism industry was showcased to the world at the Southern Hemisphere's largest tourism trade show Read on
A better welcome for cruise ship passengers
Flinders Ports has announced that it is contributing $250,000 towards an upgrade of the terminal facility. Read on
New website for SATIC
SATIC's new website provides a one stop shop for South Australian tourism operators. Read on
SA's brilliant Murray River flows into the Mall
Native animals, houseboating, wine and food were the major attractions when the Murray River came to Rundle Mall. Read on
Travel and tourism generated $4.2 billion of expenditure in South Australia in 12 months ended March 2009.
In the 12 months ended March 2009, South Australia received around 5.1 million visitors and 25.0 million visitor nights.
Read on
