Gear up for a sizzling summer of sport in South Australia

12 January 2016

Minister Leon Bignell
Minister for Tourism

South Australia’s summer of sport is heating up with major events and world-class competition
expected to inject more than $120 million into the state’s visitor economy.

Tourism Minister Leon Bignell said from today there would be more than 10 sports on show
including cycling, athletics, tennis, golf, football and cricket during the next three months.

“These events will attract thousands of interstate and overseas visitors,” Mr Bignell said.

“This is brilliant news for our hotel industry - resulting in an additional 100,000 bed nights – and
a huge boost for taxis, restaurants, tourism operators and other small businesses,” he said.

“Today also marks 50 days to go until the ever popular Clipsal 500 Adelaide gets underway.

“This year the event will include more than 50 attractions, on and off the track, including the
return of the Toyo Tires Stadium Super Trucks, Rob Thomas of Matchbox Twenty fame and
the introduction of one of the world’s most popular extreme sports, EnduroX.

“The World Tennis Challenge starts in Adelaide today with the debut appearance of 14 time
Grand Slam winner Arantxa Sanchez-Vicario (Esp).

“The Challenge is expected to draw massive interest as will rivalry among current players
Marin Cilic (Cro) and Fernando Verdasco (Esp), and home-grown favourite Lleyton Hewitt.

“Summer in South Australia also means cycling and this year the Santos Tour Down Under
celebrates its 18th event, kicking off this weekend.

“The Tour is already the biggest UCI WorldTour event staged outside of Europe and pumps
$48 million into our state’s economy.

“Through January and February, the cricket will light up Adelaide Oval with plenty of Big Bash
action and the traditional Australia Day fixture which will see Australia and India do battle in the
T20 match.

“The ISPS Handa Women’s Australian Golf Open, one of our recent acquisitions from
February 18 – 21, and will feature seven of the top 10 players including World Number One,
New Zealand’s Lydia Ko, and Australian favourite Karrie Webb.

“March continues to bring plenty of excitement with the Dragonboat Championships, Australian
Age Swimming Championships and the Socceroos v Tajikistan 2018 World Cup Qualifier at
Adelaide Oval.

“In the last Budget, the State Government committed an additional $35 million to market South Australia nationally and internationally, including $10 million to attract major leisure events. We were right on the money and our visitor economy is reaping the rewards,” he said.

Australian Hotels Association South Australia general manager Ian Horne said the hotel industry couldn’t be happier with the significant impact these events would have.

“Sporting events form a crucial part of the economic equation that will encourage additional and new investment in tourism and hospitality infrastructure and the subsequent resulting long term job opportunities,” Mr Horne said.

Mr Bignell said South Australia’s international standard sporting venues were the perfect backdrop for this exciting calendar of events.

“No matter what your preferred sport there’s an event for everyone coming up, so get out andn support these impressive athletes.”

  • Australian Deaf Games - January 9-16
  • World Tennis Challenge - January 12-14
  • Santos Tour Down Under - January 16-24
  • Australia v India KFC T20 INTL - January 26
  • ISPS Handa Women’s Australian Golf Open - February 18-21
  • Clipsal 500 Adelaide - March 3-6
  • Adelaide Cup - March 14
  • Club Crew World Championships dragonboating - March 24-April 7
  • Australian Age Championships (swimming), March 24 - April 4
  • 2018 World Cup Qualifier - March 24

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