South Australians enjoying the festivals and events on offer throughout March are being encouraged to record their experiences.
The South Australian Tourism Commission (SATC) is asking people to take 10 to 15 seconds of footage at any event during the upcoming festival season, to be used in a four minute YouTube video to promote the state.
Minister for Tourism Leon Bignell said the project, titled Capture Mad March, would highlight the excitement of the month’s events through a crowdsourced film.
“Adelaide hosts an array of exciting events throughout the month, and what better way to capture the laughs, the dramas and the good times than through the eyes of those out there enjoying them?” Mr Bignell said.
“From the Clipsal 500 to street performers, open air theatre, concerts, cabaret shows and popup bars; the choices are amazing.
“There is an extraordinary mix of things going on which all South Australians and our thousands of visitors can be involved in.”
Minister Bignell said everyone was encouraged to participate, from cinematographers and film crews to everyday people with their cameras and mobile phones.
“We want as many people as possible to get involved and share their perspective, so we can highlight all that’s on offer,” Mr Bignell said.
“This is a time when there’s no place you’d rather be, and we want to capture the experience and showcase it to people outside of the state.”
The SATC will be encouraging people to get involved through its social media campaign, #CaptureMadMarch, which will be promoted via the SATC Twitter and Facebook pages.
Event tickets will be awarded to the most creative video submissions during Mad March.
All videos can be uploaded to Capture Mad March, with the final video expected to be launched in April.